Everyone

Drive Studios

Nougat

Eminem Augmented provides fans with an entirely new way to experience his live show. You can also enjoy other immersive Eminem AR activations in the world around you, wherever you are.

The app is organized into the following categories:

- Augmented Anywhere

Experience two Eminem Augmented activations from the comfort of your home, or wherever you are. These include Monster and Shady’s World Portal. 

- Live Show Experience

The first six songs of Eminem’s set all include AR activations. Watch for Em AR prompts indicating which activation to select. The icons on screen will indicate the appropriate activation lens to select. 

- Mom’s Spaghetti AR

Find Eminem’s Mom’s Spaghetti Pop-up and scan the logo on your food container to unlock and activate this AR experience.


Official Eminem Augmented Reality Experiences for his 2018 run.

Eminem Augmented

Eminem Augmented

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